RECENT WORK
As a PR intern in a dynamic, fast-paced entertainment environment, I collaborated directly with a senior publicist to execute bilingual media pitches, develop compelling press kits, and coordinate targeted client outreach. I played a key role in securing press coverage, interviews, and event placements across print, digital, and broadcast platforms. My hands-on involvement included attending events such as the Gala of the Stars, where I assisted multiple clients. This immersive experience sharpened my skills in media strategy, artist support, and cross-cultural communication, laying a strong foundation for my career in entertainment PR.
As a content strategy intern, I developed branded digital assets tailored to elevate the online presence of diverse clients, from corporate brands to individual public figures. I contributed to social media campaigns by crafting platform-specific visuals and messaging that aligned with each client’s voice and audience. This role deepened my understanding of entertainment PR and digital engagement, enabling me to craft compelling content that reflects brand identity while refining my skills in audience targeting and creative storytelling.
As a member of the Executive Council, I led digital strategy across all Panhellenic social platforms, increasing Instagram reach by 61K+ accounts and boosting followers by 4.6%. I created branded visuals—including logos, highlight covers, and a cohesive feed—aligned with our recruitment theme and ensured equal promotion of all eight sororities. To streamline recruitment communication, I launched a dedicated Instagram account for recruitment counselors, now a key resource for potential new members. I also organized photoshoots, coordinated with videographers, and produced TikTok and Reels content, shaping a vibrant and inclusive Panhellenic brand.
